The democratisation of our media – including the continuing work of the Scottish Socialist Voice – has given birth to high-quality internet streaming video and affordable camera equipment, often in the form of broadcast quality high-definition video in the palm of your hand. This liberates creators, broadcasters and filmmakers.
Cinema bears its fruit; one of the first films of note that grasped the possibility of home-made media was Jonathan Caouette’s intensely personal documentary, Tarnation in 2003. Telling the story of his life and relationship with his mentally ill mother – the film was initially made for a tiny total budget of $218.32, using free iMovie software on a Mac home computer, and went on to critical acclaim. The power and decreasing cost of cameras, audio capture and computing power have exploded since then.
As your elected social media co-ordinator, I regularly and clearly see the difference in engagement between posts with embedded graphics and video, to those without. Continue reading “Video Production: a series”